The impact of artificial intelligence along the insurance value chain and on the insurability of risks

Влияние искусственного интеллекта на всю цепочку создания стоимости в страховании и на страхуемость рисков
Martin Eling, Davide Nuessle, Julian Staubli
2021-02-08

artificial intelligenceasymmetric informationinsurability of risksinsurance value chainloss prediction and prevention
Abstract Based on a data set of 91 papers and 22 industry studies, we analyse the impact of artificial intelligence on the insurance sector using Porter’s (1985) value chain and Berliner’s (1982) insurability criteria. Additionally, we present future research directions, from both the academic and practitioner points of view. The results illustrate that both cost efficiencies and new revenue streams can be realised, as the insurance business model will shift from loss compensation to loss prediction and prevention. Moreover, we identify two possible developments with respect to the insurability of risks. The first is that the application of artificial intelligence by insurance companies might allow for a more accurate prediction of loss probabilities, thus reducing one of the industry’s most inherent problems, namely asymmetric information. The second development is that artificial intelligence might change the risk landscape significantly by transforming some risks from low-severity/high-frequency to high-severity/low-frequency. This requires insurance companies to rethink traditional insurance coverage and design adequate insurance products.
1
AI may shift insurance business models from compensating losses toward predicting and preventing losses.
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AI may transform some risks from low-severity/high-frequency into high-severity/low-frequency patterns, requiring redesigned coverage and insurance products.
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Artificial intelligence can generate cost efficiencies and new revenue streams across the insurance value chain.
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More accurate AI-based loss-probability prediction could reduce asymmetric information, a fundamental insurance problem.
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The analysis of 91 papers and 22 industry studies applies Porter’s value chain and Berliner’s insurability criteria to assess AI’s insurance impacts.

The insurance sector and its value chain, including the insurability of risks

AI-driven changes in insurance value-chain efficiency, revenue generation, loss prediction and prevention, asymmetric information, risk profiles, and insurance product design

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Publication Date
2021-02-08
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Authors
Martin Eling
Davide Nuessle
Julian Staubli
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