The Role of Human Capital in Ensuring the Digital Transformation of Russian Companies

Роль человеческого капитала в обеспечении цифровой трансформации российских компаний
А.Б. Вешкурова, Nataliya Kopylova, Tatiana V. Aleksashina, Ekaterina Alyamkina
2022-01-01

Russian state corporationsdata-driven managementdigital culturedigital transformationhuman capital
The article examines the experience of state corporations and companies with state participation in the implementation of digital transformation programs since, historically, they accumulate best practices. The authors show the paramount importance of corporate human capital when launching digital projects. The factors contributing to and hindering the fuller use of human capital in the digitalisation of companies are identified, and the main indicators of the digital transformation of companies are proposed. It is concluded that Russian companies consider more efficient use of technologies, such as data-based management and customer experience management, as a priority of the digital transformation strategy. While it is evident that accumulated human capital plays a significant role in the digitalisation of business processes. The main areas that contribute to the company's innovation potential and long-term competitiveness are creating its new products (R&D) and the development of human capital and competencies (digital culture).
1
Corporate human capital is identified as paramount for initiating and implementing digital transformation projects in Russian state corporations and state-participated companies.
2
Developing new products through R&D and strengthening human capital and digital culture are presented as key drivers of innovation potential and long-term competitiveness.
3
More efficient technology use, including data-based management and customer experience management, is prioritized in Russian companies’ digital transformation strategies.
4
The authors propose main indicators for assessing companies’ digital transformation.
5
The study identifies factors that facilitate or hinder fuller utilization of human capital during corporate digitalization.

Digital transformation of Russian state corporations and companies with state participation

The role, utilization factors, and indicators of corporate human capital in digital transformation, including its contribution to innovation potential and long-term competitiveness

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2022-01-01
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Authors
А.Б. Вешкурова
Nataliya Kopylova
Tatiana V. Aleksashina
Ekaterina Alyamkina
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