The impacts of fundraising periods and geographic distance on financing music production via crowdfunding in Brazil

Влияние периодов сбора средств и географической удалённости на финансирование музыкального производства посредством краудфандинга в Бразилии
Wesley Mendes‐Da‐Silva, Luciano Rossoni, Bruno Sanches Conte, Cristiane Chaves Gattaz, Eduardo R. Francisco
2015-04-30

Catarse platformcrowdfundingdonor–entrepreneur distancefundraising accumulation periodmusic production projects
We conduct an analysis of 1835 pledges to 10 music production projects hosted on the largest Brazilian crowdfunding platform, namely the Catarse Web site, and we assess the relation between the fundraising accumulation period, the donor–entrepreneur distance and the propensity of donors to back projects. Our results suggest a significantly negative association between distance and the value of capital pledged to projects, which is consistent with the notion that the entrepreneur’s network of close contacts might play a central role in funding. Furthermore, our results contradict the idea that crowdfunding reduces the inhibiting effect of donor–entrepreneur distance. In addition, the results show that a long project exposure is associated with higher values of pledges. These results suggest practical implications for the study of crowdfunding as a financing platform. This study contributes to the literature on the use of crowdfunding as an alternative funding source in a major emerging market.
1
Crowdfunding does not appear to eliminate the inhibiting effect of donor–entrepreneur distance.
2
Greater donor–entrepreneur geographic distance is significantly associated with lower pledged capital.
3
Longer project exposure periods are associated with higher pledge values.
4
The findings support the importance of entrepreneurs’ close personal networks in crowdfunding project financing.
5
The study analyzes 1,835 pledges supporting 10 music-production projects on Brazil’s largest crowdfunding platform, Catarse.
6
The study provides evidence on crowdfunding as an alternative financing source in Brazil, a major emerging market.

music production projects financed via crowdfunding in Brazil

the effects of fundraising period and donor–entrepreneur geographic distance on pledged capital and donors’ propensity to back projects

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2015-04-30
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Wesley Mendes‐Da‐Silva
Luciano Rossoni
Bruno Sanches Conte
Cristiane Chaves Gattaz
Eduardo R. Francisco
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